Archive for March, 2012

Retailer Spotlight: Fair Indigo

Thursday, March 29th, 2012

In a recent post we shared a few of the new retail partners we met at the NY Gift Fair.  Today we’d like to introduce you to one that feels like an especially natural partnership for Artterro.  Fair Indigo is an online retailer with a wealth of beautiful, eco-friendly/ fair trade/ US-made and all-around fabulous clothing and gifts.  Their offices are just a few miles away from ours, and like Artterro, they are leading their industry by example, proving that sustainable values are an asset, not a liability.

You’ll find three of our kits in their Gifts for Kids and Made in the USA sections, and we’re thrilled to be in such great company.  There’s a common misconception that nothing is made in the US anymore.

If you click on the image above, you’ll see some wonderfully unique, US-made goods, from scarves and blankets to toys and garden kits.  So take a look around, and keep Fair Indigo in mind for your future clothing and gifts needs!

Let’s Kickstart Artterro Together!

Wednesday, March 21st, 2012

Kickstarter Video Link

In case you missed the flurry of Facebook and Twitter updates, something exciting is happening at Artterro, and we need your help to make it a success!  Last week we launched a project that will connect us with a larger community of fans and supporters, boost sales, and help us grow our company.  It’s our Kickstarter Campaign featuring our very cool new video and lots of fantastic supporter rewards.

Not familiar with Kickstarter?  This “crowd-funding” website lets artists and creative companies bypass traditional banks and investors by going directly to their communities to find many backers.  Backers can give a little bit or a lot in exchange for a variety of unique rewards.  In our case, the rewards are various selections of Artterro kits at a great price.

So, why support Artterro via Kickstarter instead of ordering from our webstore or elsewhere?

  1. The infusion of sales will allow us to fund our next production run up front, which greatly improves our cash flow during our slowest season.
  2. This campaign will help us spread the word about Artterro.  Campaigns are designed to be easily shareable, so hopefully you’ll tell your friends and families, who will tell their friends and so on.
  3. When you support an up-and-coming business on Kickstarter, you’re voting with your dollars in favor of innovation, creativity and grassroots economic development.  We hope that you will explore lots of projects on Kickstarter.  We can all build the New Economy together!

We cannot do this without you.  We really need all our fans and supporters to help this campaign gain momentum and get off the ground fast!  Kickstarter is all or nothing, if we don’t reach our goal, we don’t get funded and no one is charged.  Here’s what you can do:

  • Click here to check out our campaign and very cool video
  • Pledge to our campaign
  • Link to our campaign on Facebook & Twitter
  • Forward this blog post to family, friends & co-workers

And please let us know what you think of this crowd-funding idea!   We hope that it will help us grow into a bigger, better, even more creative and sustainable Artterro.  Thank you for believing in us!